Microsoft's Bing search site is getting an entertainment section with click-to-play music, television shows, movies and casual games.
It's the latest move in Microsoft Corp.'s campaign to convince Web surfers that for some online tasks, at least, Bing is best.
Microsoft has been struggling to challenge Web search and advertising leader Google Inc. for years. Rather than taking on Google head-on, Microsoft has tried to position Bing as a better alternative for accomplishing certain kinds of online tasks: shopping, planning trips, looking for local businesses and searching for health information.
The strategy seems to be working. Bing is still the …
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